Marques de Riscal winery is the oldest and most traditional of the Rioja. Opens for business in 1860 and is notable for its pioneering, innovative, nonconformist, and introduces the techniques of French wine elavoración. 
Always a step ahead of the rest, opens the way but without forgetting the traditions. In this framework that combines tradition and future, and born the idea of building a revolutionary, able to symbolize the innovative spirit of the company. In 1998 Marques de Riscal becomes pioneered the idea of combining the production space with a space for leisure, and takes a step forward to create the City of Wine, which aims to raise awareness of the wine, its history, culture and philosophy, will include an area of vinotherapy, a museum of wine, a research and training wine, plus all the infrastructure as a Marques de Riscal winery.

The interior of this complex is the main axis, the hotel designed by Frank O. Gehry.

Gehry decided to visit the place, as a preliminary step towards the acceptance of the assignment. Months after he spent a weekend at the winery and sample some of their wines, including a year of his birth, 1929. At this time, and after learning addition, the place, its people and the program needs, and wagered believed in the project, imbuing entirely on the spirit of this centuries-cellar. 
To launch the project after the success of the Guggenheim Museum Bilbao in cooperation with IDOM as a study partner in architecture, Gehry has again with their support for this new poryecto, expanding the functions of architectural and engineering work with the drafting of the proposed architecture and engineering.

The architecture of Gehry follows a sculptural style and a personal vision of architecture, creating functional sculptures. It combines sensuous curves with complex forms masses, breaks new ground and creating new architectural language to achieve thus important and new results.

Gehry presents an innovative and avant-garde, in keeping with the spirit of Marques de Riscal. The explosion of color and shapes creates a movement through the forms flees from the building that foundation for its rise and mixed at high ambient and look at the surrounding landscape.

The building is a rectilinear composition of prisms that float above the ground thanks to three supercolumnas that support the entire building. Everything is wrapped in cascades titaneo (Canopies) colored.

The irregularity of canopiés forced to perform various tests and comporbaciones. On the one hand, the model was tested in a wind tunnel in Canada and subsequently by other CFD simulation program that allows a virtual tunnel eviento d, which made it possible to conduct an audit of the first test, which yielded very similar results.